A Alternative
Feature Comparison
Sendspark vs Hippo Video
Looking for a better alternative to Hippo Video? We get that. You probably want a fair price point and more features for sales teams.
Read on to see why Sendspark is the video recording solution you’re looking for. But first, take a look at how the two tools stack up against each other feature-for-feature.
Video Production
Produce remarkable videos with Sendspark
Sendspark gives you powerful tools to impress prospects and customers. The first is our powerful AI video script generator. This tool gives you effective scripts that improve relationships and boost conversions. Make the perfect pitch, presentation, or response - each and every time.
Next up, we’ve got camera effects. One click and Sendspark automatically enhances your appearance so you look your best. Background looking messy? One more click blurs or replaces it with a background of choice.
Want to emphasize what you’re saying? Use spotlight mode to expand your webcam shot during screencast recordings. All tools are easy to access using shortcuts so you can hide your toolbar during important videos.
Hippo Video has an AI feature available to users from $80/month. There is no script generator included - so if you want help scripting videos, get ready to spend countless hours crafting, proofreading, and grammar checking scripts.
Something else Hippo Video doesn’t have is an easy way for you to touch up your appearance. If you want to look your best, get ready to spend even more time editing with tools like Adobe Premiere Pro and Filmora.
Also, with Hippo Video, there’s a limit on how many videos you can personalize on each plan. The more you personalize, the more you pay. This is in stark contract to Sendspark: a tool specifically made to help you personalize videos and convert as many viewers as possible.
Conversions
Hook and book customers with Sendspark
Viewers respond to 90% of the video messages they watch. You just have to make sure they watch them. This is where Sendspark comes in handy. Unlike Hippo Video, Sendspark was designed for sales teams and customer-facing communications. Its features help 1,000+ revenue teams hook and book customers - and they’ll do the same for you.
One tool is the thumbnail editor. Use it to create attention-grabbing thumbnails viewers love. Start by choosing the specific frame(s) you want people to see. Then add subtitles and video captions to boost engagement and increase response rates. Finally, overlay your customer’s logo onto the thumbnail to really impress them and drive click rates up.
Once people click through, keep them hooked with custom landing pages. Populate the landing pages with your logo, branding, and custom text to drive engagement. Custom CTAs you can edit will then guide viewers towards the next step in one smooth motion.
Hippo Video has a built-in thumbnail editor. It’s easy to use, but basic in terms of features. You can choose a custom image and add text… But you can’t add image overlays or text overlays easily, let alone make them personalized.
The landing pages you get with Hippo Video are solid feature-wise. Unfortunately, they’re limited. You have to upgrade to higher pricing plans if you want to build more webpages, which is restricting - and potentially expensive. If you want to have as many landing pages as you’d like to achieve your sales goals, you’ll save a lot of money by choosing Sendspark. You’ll also get the job done a lot faster thanks to Sendspark’s personalization features.
Speed and Scale
Leverage speed and scale with Sendspark
Hippo Video is designed to send 1-to-1 videos. Sendspark is too. But unlike Hippo Video, Sendspark lets you send personalized videos at scale with dynamic personalization. Dynamic videos pull placeholders - recipients’ names, companies, and more - from Gmail, LinkedIn, Hubspot, Salesforce, Outreach, and other platforms. Recipients get videos and messages personalized for them.
In addition to dynamic videos, you can record personalized introductions and stitch them with existing videos. This lets you add a personal touch and make viewers feel special without recording long videos from scratch. For example, you can send a demo, sales pitch, or customer testimonial to a dozen recipients… And give each one a quick, 30-second intro to explain how it’s relevant to them. 1-to-1 feel, but you only record the core content once.
Hippo Video offers some dynamic fields. In this sense, it’s on par with Sendspark - though applying dynamic fields is more complex and time-intensive. There’s no video stitching to help you personalize videos at scale, though. You have to painstakingly stitch videos together manually or use 3rd party software. This is a lot of frustrating work that most sales teams don’t want to do.
Collaboration Features
Sendspark: the team-friendly choice!
With our Team subscription, every team member gets a personal folder with videos private to them. They also get a team library visible to everyone in their workspace. You can organize videos in folders for easy access and collaboration. Folders can include examples, model recordings, and videos to be personalized with custom intros. All team videos are hosted for free on Sendspark’s domain.
Once your team starts sending videos out, you can get analytics that improve team performance. Specifically, you can see which videos convert best, helping identify winning elements and best practices. You can also see which team members are the most active at sending videos. This helps identify which team members need support and education to do better. You can feed all this data into your CRM - Salesforce, HubSpot, Zoho, and more - to guarantee you’re turning the data into actionable insights.
You also get access to the same analytics available to individual Sendspark users. This includes our heat map feature, which shows what people watch and where they close your videos. It also includes customer locations. All of this helps you understand who’s watching your videos - and how they engage with them. 
Hippo Video has a team feature, but analytics are limited. There’s no way to see team performance; no advanced heat map that shows you how content is consumed. If you want to know which videos and team members are doing well and which ones aren’t, you’re out of luck.