More than 20,000 sales professional use sendspark for sales
Looking for a better alternative to Videoform? We understand. You probably want tool that has more features and doesn’t nickel-and-dime you for impressions. Read on to see why Sendspark is the video recording solution you’re looking for. But first, take a look at how the two tools stack up against each other feature-for-feature.
Sendspark gives you powerful tools to impress prospects and customers. The first is our powerful AI video script generator. This tool gives you effective scripts that drive sales, conversion, and customer success. Use it and say the right thing to the right people, each and every time.
Next up, we’ve got camera effects. One click and Sendspark automatically enhances your appearance so you look your best. Background looking messy? One more click blurs or replaces it with a background of choice. Want to emphasize what you’re saying? Use spotlight mode to expand your webcam shot during screencast recordings. All tools are easy to access using shortcuts so you can hide your toolbar during important videos.
With Videoform, there is no AI script generator. Want quality scripts? Get ready for hours of crafting, grammar-checking, and proofreading scripts. If that's no good, you can use a 3rd party AI tool that requires lots of prompts to get the job done. Videoform may cost a lot, but you'll have to pay even more to get the scripts you need.
Camera effects are another feature VideoForm doesn't have. If you want to touch up your appearance, you have to use third party apps like Adobe Premiere, Filmora, or Final Cut Pro.
Let’s move on to what Sendspark and Videoform were actually made for: converting prospects. How do they measure up?
Viewers respond to 90% of the video messages they watch. You just have to make sure they watch them. This is where Sendspark comes in handy.
One tool is the thumbnail editor. Use it to create attention-grabbing thumbnails viewers love. Start by choosing the specific frame(s) you want people to see. Then add subtitles and video captions to boost engagement and increase response rates. Finally, overlay your customer’s logo onto the thumbnail to really impress them and drive click rates up.
Once people click through, keep them hooked with custom landing pages. Populate the landing pages with your logo, branding, and custom text to drive engagement. Custom CTAs you can edit will then guide viewers towards the next step in one smooth motion.
Videoform offers both of these features, but with a major limitation. There’s a set limit on how many times your video/image can be viewed. The limits vary per plan - and if you run out, you get charged extra. This may work for small campaigns, but if you’d like to market, prospect, and sell at scale - you’re going to be charged extra for usage.
Another problem is how hard Videoform is to use. Videoform asks you to do a lot of work to get the same videos and collateral you get with Sendspark. If you want a quick way to make those at scale, that may not work for you. Sendspark, unlike Videoform, is designed for speed. To underscore that, let’s talk about some of the ways Sendspark helps you move fast and scale yourself.
Videoform is designed to send 1-to-1 videos. Sendspark is too. But unlike Videoform, Sendspark can send personalized videos quickly and at scale with dynamic personalization. Dynamic videos pull placeholders - recipients’ names, companies, and more - from Gmail, LinkedIn, Hubspot, Salesforce, Outreach, and other platforms. Recipients get videos and messages personalized for them. And since Sendspark has no impression limits, you can reach as many people as you’d like to!
In addition to dynamic videos, you can use Sendspark to record personalized introductions and stitch them with existing videos. This lets you add a personal touch and make viewers feel special without recording long videos from scratch. For example, you can send a demo, sales pitch, or customer testimonial to a dozen recipients… And give each one a quick, 30-second intro to explain how it’s relevant to them. 1-to-1 feel, but you only record the core content once.
Videoform doesn’t let you stitch personalized introductions into longer videos. To do that, you’d have to spend hours on recording or editing videos yourself. It’s also harder to send dynamically personalized videos at scale with Videoform. Each personalization sent counts as an API call, and these are - as you may have guessed - limited. If you want to send out personalized emails to a lot of people, you have to pay extra.
As you can see, Sendspark is the faster, more scalable choice. This is especially true if you have a team - because Sendspark has a stronger suite of team tools for video recording and sharing. Let’s look into those next.
With Sendspark’s Team subscription, every team member gets a personal folder with their own videos. They also get a team library visible to everyone in their workspace. In this team library, you can organize videos in folders for easy access and collaboration. Folders can be split up into - for example - model recordings, videos meant for stitching, and examples of perfect pitches. All team videos are hosted for free on Sendspark’s domain.
Once your team starts sending videos out, you can get analytics that improve team performance. Specifically, you can see which videos convert best, helping identify winning elements and best practices. You can also see which team members are the most active at sending videos. This helps identify which team members need support and education to do better. You can feed all this data into your CRM - Salesforce, HubSpot, Zoho, and more - to guarantee you’re turning the data into actionable insights.
You also get access to the same analytics available to individual Sendspark users. This includes our heat map feature, which shows what people watch and where they close your videos. It also includes customer locations. All of this helps you understand who’s watching your videos - and how they engage with them.
Videoform offers individual video analytics. What it doesn’t do is give you team analytics that help you analyze top performers and top-performing videos. Figuring out what’s working (and who’s working) becomes a manual task. There’s also no heatmap, so you don’t know how people consume your video.
Sendspark has a “free forever” plan, as well as a free trial for all paid plans. As an individual, you can expect to pay from $15/month; $12/month when paid annually. As a team, you can expect to pay $29.80 per team member/month. Sendspark is designed for driving revenue, so you’ll be sure to see the ROI right away.
With Videoform, you don’t get a free trial. Moreover, their plans start at a whopping $49 - while giving you limited impressions, APIs, and features. That's over 3x more than you'd pay for Sendspark's basic tier.
Videoform is a fine tool. But Sendspark is a better Videoform alternative if your goal is to drive video views and sales. The platform combines incredible video quality and personalization features with speed and scalability. The pricing is affordable, so you get the most bang for your proverbial buck.
But don’t just take our word for it; try Sendspark for yourself with a free trial today!
Sendspark helps sales and marketing teams stand out and connect to customers with personalized video messages.