Personalized video for B2B SaaS companies
Sendspark is an AI personalized video platform for SaaS go-to-market teams. Sales, marketing and customer success use it from the first cold email through trials, demos, expansion and the day a champion changes jobs. An API, webhooks and an MCP server connect it to the rest of your stack.
SOC 2 Type II- Read reviews on G2
Trusted by sales and marketing teams at
Trials, demos and renewals that go cold in the same inbox
Signups never hear a human voice, no-shows get a template, and the champion's replacement starts from zero. Every stage sends email, and email is what gets ignored.
Where a video moves each stage of the SaaS cycle
- 1
Trial and free signups
A workflow sends a personalized welcome video when a signup lands in HubSpot or Salesforce, with their name in your voice and their site behind you.
Automated Workflows - 2
Demo no-shows
Record one "sorry we missed each other" video. Each no-show gets their own version with a calendar CTA to rebook.
AI Personalized Video - 3
Expansion
Walk the admin through the feature they haven't turned on, on their own account. Watch-percentage analytics show whether they got to the end.
Record Videos - 4
Champion changed jobs
Send the champion a congratulations video at the new company, and their replacement a short intro from the same account team.
AI Personalized Video - 5
Customer stories
Ask happy admins for a testimonial with a request link; they record or upload from camera, screen or a file.
Request Videos
Personalized video, wired into a SaaS stack
Prospects recognize their own website the moment the video starts
Dynamic backgrounds put each prospect's website behind you, including a scrolling capture, or their LinkedIn profile. Voice cloning says their name. Multiple variables per video are on Growth and above.
Explore AI Personalized Video
Video runs inside your stack, not beside it
Create personalized videos from your own app with the API, receive eight webhook events from generated to CTA clicked, and connect Claude, ChatGPT or Cursor to your analytics with the read-only MCP server.
Explore the API
Your team sees which accounts are engaging
Per-video analytics show who watched, how much and who clicked. Export to CSV, import contacts from HubSpot or Salesforce, and see top performers and the member leaderboard in Team Insights, on every plan.
Explore Video Analytics
What GTM leaders ask before they buy
Plain answers, from what the product does today.
"We already have a sales engagement platform."
Keep it. Paste a personalized video snippet into Outreach, Salesloft, Apollo, Gong Engage or any of 70+ email and sales tools, or use the instant integrations for Outreach, Salesforce and ZoomInfo.
"Our security team will ask questions."
Sendspark is SOC 2 Type II compliant. Enterprise workspaces add SSO/SAML, SCIM provisioning, audit logs, log streaming and domain verification.
"Will AI-personalized video look fake?"
Lip sync matches your mouth to the AI audio, so the spoken name looks like you said it on camera. The rest of the video is your real recording.
Teams that closed the gap
Sendspark videos work as pre-boarding. If prospective customers watch the videos, then they understand why they need our product better, and are more receptive to demos.
Sendspark helps us increase the level of humanization, personalization, and trust in our prospecting emails to establish ourselves in the space and land big clients.
Works with your GTM stack
See all integrations
HubSpot
Salesforce
Outreach
Salesloft
Apollo
Gong Engage
Intercom
Clay
RB2B
Warmly
APIGoes well with
Frequently asked questions
What is personalized video for SaaS companies?
It's one recorded video that Sendspark turns into a version for every prospect, trial user or customer, with their name in your voice and their website or LinkedIn profile behind you. SaaS teams send it where deals move: trial signups, demo no-shows, expansion and champion changes.
Can we trigger videos from product events?
Yes. The API creates personalized videos from your own app, and Automated Workflows send them when a trigger fires in your CRM or sequence. Both are on Growth and above.
Can we ask Claude or ChatGPT about our video results?
Yes. The MCP server connects Claude, ChatGPT or Cursor to your video analytics in plain language. It's read-only.
Can several teams share one account?
Yes. Multiple workspaces with owner, admin and member roles, and personal and team libraries.
How do we see which accounts engaged?
Per-video analytics show who watched, how much and who clicked, and you can export them to CSV. Team Insights shows top performers and the member leaderboard on every plan, with every widget on Growth and above.
Updated
Make your next outreach personal.
Record one video and let Sendspark do the rest.
